Active installations is the first metric all Atlassian Marketplace partners look at, it’s the beginning of the sales funnel and an indicator to assess whether events, marketing campaigns or other sales efforts paid off. It is also useful to compare your apps success, or even yourself with other app vendors.
Remember what Atlassian indicates about active installations:
Applications report app installations in active server instances connected to the internet.
An app installation could be licensed, unlicensed, disabled, or unused.
This chart reflects about 70% of locally-hosted customer instances.
This data reflects all application license types, including evaluation or development licenses.
Your current reporting period won't appear until the end of the week.
This gadget displays the active installation counts of the selected app over a period of time. It also performs a comparison of active installations with the previous period of time. The growth over a period of time is highlighted in red, when there is a decrease in the number of active installations, and in green, when there is an increased in the number of active installations.
Name your gadget meaningfully, so everyone knows at a glance what it is about and when to use it. Fill out the rest of the fields as applicable, namely:
The datasource, select a Marketplace datasource (see Add and Manage Datasources).
The vendor associated with the marketplace partner account.
The app you want to displays the active installations from.
The time period you want to display and compare the sales of your app.
Finally, indicate if you want to use the current settings for all the compatible gadgets in the dashboard. This option eases the pain of configuring one by one the rest of the gadgets with the same default configuration.
:atlassian_marketplace: (see Atlassian Marketplace)